Transformational Business Success coaching for Women of Colour
My business coaching is specifically for Women of Colour in the following stages of business:
I’m a different kind of business coach
Yes, having well-thought out strategies and tangible plans are critical to any successful business. However, you could have the best business plan but those limiting beliefs around money, confidence, self-worth etc can seriously hold you back from the success that you crave in your business.
Whether you have dreams to start a business but are not sure what business idea is right for you, have just started a business and need help getting it off the ground, or have an existing business and need help taking it to the next level, my business coaching is designed to help give you strategic direction, mindset coaching, and marketing advice.
Within our business coaching sessions, we take a strong focus on mindset. My business coaching combines strategy + mindset so that you can enjoy your business, create the impact you want, and gain financial freedom so that you can live a purposeful life.
When you thrive, your business does too!
Marketing and strategic advice with a focus on mindset
My business coaching has a strong mindset focus. This is because I’ve discovered within my own life and career as a migrant woman and through coaching others, that mindset plays a large part in your success, motivation, and even your feelings of achievement within yourself.
As your business coaching sessions are tailored to you, we can cover as much mindset coaching as you need to truly step into your own voice and power, and step away from whatever might be holding you back.
How I help
Marketing coaching that focuses on exactly what you need
I specialise in marketing strategy and mindset coaching for WoC in business. Why? Because I’m a proud WoC in business and I love creating and building businesses! I've learned some powerful lessons first-hand that I now use to help you do the same. I understand first-hand the challenges that you're facing so I've got you.
My one-to-one coaching will be tailored to you; we’ll work together to find and focus on the areas that will have the greatest impact on your business success, and prioritise them first.
This will most likely look like:
Marketing
Auditing your current marketing landscape
Advice on marketing activity worth your time and investment
Strategic help with marketing — including a tailored digital marketing strategy and plan for success with clear, actionable steps
Identifying your ideal clients/customers — we’ll work through ICA workshops to identify your ideal clients, look at what they care about and how you can get more of these ideal clients and customers
Business Strategy
Identifying areas of growth & uncover opportunities
Achieving that growth through the power of focused-marketing
Mindset Coaching
Identify and overcome what is holding you back (overcome limiting beliefs)
Overcome the hustle culture and develop a better mindset
Overcome cultural and societal pressures
Find and harness your strengths and the power of your voice
Actionable ways to actually apply the mindset work to your day to day
Move ahead with confidence
How it works
Free Discovery Call
6 x 1 hour coaching sessions over 3 months
Optional ongoing coaching and/or strategic support
What people I’ve worked with have to say about me
Right from day one, I knew our business was in great hands with Alicent. Her attention to detail and commitment to deeply understanding our business and products meant that we could trust her to help us achieve the results we were looking for.
li genuinely cares about her clients and offers suggestions that go beyond what is expected. Her positive, optimistic nature and solution-focused attitude is contagious. I genuinely love working with Ali and wholeheartedly recommend her services.
Working with Ali is like having an extension of our staff. She has been part our journey from the start and has wealth of invaluable knowledge and advice.
Working with Ali has been a blessing. We are a start-up business in a very niche, and not clearly identified market. Ali with all her energy and enthusiasm created a marketing strategy that is easy to understand and feels executable. She quickly understood our business objectives and even helped us to better understand them ourselves.
Her marketing expertise is of the highest calibre. Working with her has been fun, professional and very informative. I hope to have her involved in my business for a very long time.
About me
I migrated to Australia in 2004 to follow my dreams of creating a better life for myself in Australia. Since moving to Australia, I’ve had the opportunity of working with some of the world’s most amazing brands, as a digital marketing specialist, consulting with businesses directly, launching my own boutique digital marketing agency with my husband, and more recently, launching my transformational business and mindset coaching business, and launching into professional speaking.
My journey has not always been easy; there’s been plenty of adversity to overcome, a lot of self-limiting beliefs, cultural and societal influences, and so much more. Throughout my career and my life, I’ve learned so much about business, mindset, and success. I’ve discovered a real passion in using these learnings to help empower other WoC founders, entrepreneurs and professionals, working with them to help them drive their business and career success forward and uncover the power of their own strength and voice.
You can learn about me and my journey in the About Me page, or you can book a free consult with me to chat more about how I can help you tap back into your limitless potential to unleash success in your business.
Stuck in your business, and not sure where to go next?
Are you stuck and unsure what the next step forward is to succeed in your business? Or maybe you’re burnt out, or rapidly approaching it — working late, working weekends, and hard knuckling just to ‘prove yourself’ and ‘get it all done’, with no clear direction?
Are you finding it hard to overcome all of the obstacles, internal and external, to succeeding as a Woman of Colour business owner / entrepreneur?
I’m here to tell you that hustle culture is not the solution. I’m here to tell you that you can do this.
You just need to know what to do. What to prioritise, where to focus your effort. What to ignore. What beliefs to rewrite. What voices to listen to. What voices should be forever put on mute.
How to identify what’s holding you back. How to harness your inner power, and how to unlock your best success in business.
And I’m here to help you do all of it.
